As a personal project I decided to create a logo for an up in coming runner that I know. I wanted her logo to represent her and what she does. I asked her a series of questions about what she likes and dislikes, but she is extremely indecisive. Resorting to what I already knew about her, I came up with several designs that she took an interest in.
    This first design has the basic shape of an A which is the first letter of her name. It also represents a mountain and a winding trail which is one of her favorite places to run.

The second logo sticks to the shape of an A but it has a foot because she is a barefoot runner.
I finally got my friend to tell me her favorite quote which I used in this next design. It would need to be fixed up a little more to to be a good logo, but my friend seemed to really like it.
This logo was her least favorite but I personally liked how it looked and I enjoyed making it. It is the basic shape of an A, K, and L which are the three letters that are used in her name.
This last logo was my friends favorite. I made it look rough like her personality and the roads she runs on. I also spread the toes out to make the logo more even.
Personal Project
Published:

Personal Project

A personal project where I created a logo for a friend.

Published:

Creative Fields